Stop guessing your journal entries and learn the precise timing for invoicing, collections, and bad debt management.
Sales are a part of any business. Whether you are selling a service or a product, it is important to understand the various accounting components of the sales process to help keep financial statements and accounting reports accurate and useful. However, the accounting entries vary based on whether you are using the cash or accrual basis of accounting. In this course, we will discuss the accounting entries that need to be made during each stage of the sales process, the role of bad debt expense, and how this works in conjunction with the Accounts Receivable and Allowance accounts on the balance sheet.
Professionals will navigate through the critical stages of identifying ideal prospects, initiating value-driven conversations, scoping engagements, and presenting compelling proposals. By examining strategies to shift the client dialogue toward strategic partnership, the course offers valuable insights into effectively handling objections, pricing for value, and closing deals that foster long-term, profitable relationships.
Who Should Attend:
Small business owners who want to better understand how the sales process, accounting records, and financial statements fit together.
CPA, CFP, CLU, CPCU, MST, MBA
David Peters is the Founder and Owner of Peters Professional Education in Richmond, VA. He is registered with the U.S. Securities and Exchange Commission (SEC) as an Investment Advisor Representative (IAR) with Peters Financial LLC. He brings over 20 years of experience in financial services, including three years in the hedge fund industry and six years in insurance. David was the first Chief Financial Officer of Compare.com, where he served for more than three years. He holds four master’s degrees, contributes frequently to professional publications, and is a nationally recognized CPE instructor and discussion leader for Surgent seminars and a former instructor for Don Farmer. David received the AICPA Outstanding Facilitator Award in 2021, 2023, and 2024 as well as Surgent's Outstanding Discussion Leader awards in 2019 and 2022. He also co-authored the Virginia CPA Ethics course in 2018, 2019, and 2020, which is a requirement for all CPAs licensed in Virginia. Through Peters Professional Education, David is the author and instructor for over 125 recorded on-demand CPE courses and leads private trainings, in-person tax seminars, and quarterly live tax update webinars. His areas of instruction include accounting, finance, insurance, financial planning, and ethics, and he regularly teaches professionals across the United States.
