Conducted by former MD at UBS investment Bank, this is a “live” course where you can engage with the instructor’s LinkedIn posts when he writes about career skills for his 2 million followers.

Led by LinkedIn influencer Eric Sim, this course helps professionals build a strong personal brand to attract career opportunities. With 20 years of experience in investment banking and a following of over 2 million people, Eric shares proven strategies for making your LinkedIn profile stand out and telling your personal story with impact.
You’ll learn how to create engaging posts, connect with the right people, and develop a smart social media strategy. The course also covers using visuals like photos and infographics to boost engagement, and how to grow your presence beyond LinkedIn using real-life examples and practical exercises.

Star Banker with 2 Million Followers
With over 2 million followers on LinkedIn, Eric Sim, CFA, is one the most followed finance professionals on LinkedIn globally. He is also the author of "Small Actions - Leading Your Career to Big Success", a bestseller in 'job hunting' on Amazon Kindle. Previously when based in Hong Kong, Sim was a managing director at UBS Investment Bank. In his banking career of more than 20 years, he has been involved with derivatives, structured finance and investment banking. Sim is the founder of Institute of Life (IOL), whose mission is to help professionals become successful at work and in life. He teaches at Queen's University (Smith School of Business) MSc in Finance program as a guest lecturer. EFinancialCareers describes Eric as a star banker helping budding bankers with their careers. Eric is currently based in Singapore.